1. I found the concept of a hierarchy of importance (as used in the flyer example) crucial for every writer as without such a way of writing it would be very hard to organize your thoughts, or they might be confusing and incoherent or just plain not flow.
2. The idea of images being important when mixed with writings in books was something that I found that would be important to anyone as a writer, just because images can give key insights into what the text is about even before you read one word. As the saying goes "A picture is worth a thousand words.".
3. The final thought I found that would be important for any writer would be the information the publisher writes, as that is essentially the books "advertising", and in a sense, the publisher isn't just advertising the book- but the whole genre the book belongs to! This creates even more links/connections for writers to utilize in identifying similar genres, finding more in-depth analyses of that genre and perhaps others that relate to it!
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